Are you just jumping into social? Active, but not getting results? It’s always a good idea to revisit the tried-and-true tips that lead to social-selling success. Here are eight habits every social seller should practice.
1. Listen first, engage later. You wouldn’t go to a happy hour and start handing out press releases about your latest product, so why would you act that way on social networks? Social-selling experts advise listening first to see what the people in your network are talking about and what’s important to them. After you get a sense for the conversation, you can start engaging by asking questions and sharing advice.
2. Share something of value. Keep the focus on what your followers and connections will find useful and interesting, not on yourself. Tweet an inspiring quote, post a link to a useful article on LinkedIn, or share a travel tip on Facebook.
