by PawnMaster | Apr 17, 2017 | Business News, Fun, In The News, Marketing, Small Business, Small Business Trends, SOCIAL MEDIA
Earth Day is just around the corner. And for businesses, the holiday offers some unique promotional opportunities. Whether you sell eco-friendly products in a retail setting or run a service-based business online, there are things you can do to promote your business...
by PawnMaster | Apr 4, 2017 | Business Success, In The News, Small Business, Small Business Trends, SOCIAL MEDIA
Social media offers a wealth of opportunities for main street store owners. By engaging with existing customers and reaching out to new ones, a small business can significantly enhance and promote its brand and ultimately improve its bottom line by utilizing and...
by PawnMaster | Apr 3, 2017 | Business News, Business Success, customer loyalty, Did You Know, In The News, Small Business, Small Business Trends
Based on the interview and other ideas, we’ve come up with five tips for what to look for when you choose a customer loyalty program. Some of the tips apply as well to choosing a gift card program. Look for these attributes when choosing a loyalty program and/or a...
by PawnMaster | Mar 28, 2017 | BE ON THE LOOKOUT, Business Success, In The News, Retail, Small Business, Small Business Trends
Turnover is part of life in retailing. After all, this industry tends to attract young employees, part-time workers and others who may see retail as a stepping stone rather than a career path. Still, when turnover is higher than usual, it can leave you struggling. If...
by PawnMaster | Mar 23, 2017 | Business, Business Success, Did You Know, In The News, Small Business, Small Business Trends
Are you getting the most from your retail loyalty program? Or are you considering implementing a loyalty program and wondering if it’s worthwhile? A study by Accenture polled more than 25,000 consumers and unearthed some insights about what loyalty programs actually...
by | Mar 10, 2017 | Business Success, In The News, Marketing, Small Business, Small Business Trends
One of the requirements for a sustainable content marketing campaign is the aptitude for generating topic ideas. It may sound easy, but at some point, you’ll realize that this can be harder than producing the content itself — whether it’s a blog post, podcast or any...