by PawnMaster | Oct 27, 2017 | Marketing, Marketing On Mobile, Mobile Advertising, Mobile App., News, Online Marketing
A recent study says 47 percent of small retailers struggle to keep up with mobile marketing trends. Here are 10 tips for local marketing on mobile that will help.
by PawnMaster | Aug 30, 2017 | Business Success, Mobile App., News, Text Messaging, Texting
Easily the most popular (and the most financially impactful) add-on feature with PawnMaster is the text messaging module. The advent of texting in our society has made it ubiquitous; globally, it is the number one means of communication and recent studies show that...
by PawnMaster | Aug 18, 2017 | In The News, News, Phishing, Phishing Attacks, Security, Small Business
When you think of cyber attacks, you may imagine complex campaigns against major corporations and governments. The reality, however, is far more common and serious – especially for small businesses.
by PawnMaster | Aug 14, 2017 | app privacy, Business News, Mobile App., News
For mobile app users, security is top priority and this is something you need to know when developing an app for your small business.
by PawnMaster | Jul 13, 2017 | Email Marketing, In The News, Marketing, News, Small Business
Email is perhaps the only relic of old-school internet marketing that still has legs. The numbers don’t lie: billions of people still opt-in to mailing lists as businesses rake in approximately $44 for every $1 spent on email marketing. For many, especially those...
by PawnMaster | Jun 30, 2017 | Business, ecommerce, In The News, Industry, News, Online economy
The term Total Cost of Ownership (TCO) is a big part of the software industry. Whether the pricing model is Software as a Service (SaaS) or annual maintenance-based, many operators don’t put nearly enough effort to understanding what they’re really paying for their...
