by PawnMaster | Sep 17, 2018 | Marketing
Generating and retaining customers is the lifeblood of every small business in the world. Which is why it’s no surprise that business owners find marketing the #1 biggest challenge. We recently ran a survey with 304 business owners to uncover their biggest interests...
by PawnMaster | Jul 12, 2018 | Marketing, SOCIAL MEDIA
More businesses are using social media in their marketing mix, and for some, it is the only platform they use. But how do you evaluate your return on investment or ROI when you decide to use social media marketing? An infographic from MDG Advertising titled, “The ROI...
by PawnMaster | May 21, 2018 | Local Marketing, Marketing
Local marketing has multiple benefits for a business. It offers you the opportunity to get your products and services in the face of new home-based customers and can elevate your business in the community. Your company can easily become a household name by being front...
by PawnMaster | May 17, 2018 | Marketing, Marketing On Mobile, Small Business, small business marketing
The challenges small business owners face are well documented, but marketing remains a critical focus for many. In the ShopKeep Small Business Pulse: 2018 report, 32% of respondents said they want to improve their marketing. The report highlights the increased...
by PawnMaster | May 15, 2018 | Marketing, Online Marketing, SOCIAL MEDIA
There’s no shortage of animals who have become stars on social media. From Grumpy Cat to doggo memes, people love looking at pictures of cute pets on Instagram and similar platforms. Some businesses have even begun to leverage the popularity of pet accounts for...
by PawnMaster | May 14, 2018 | Marketing
If your business already has the basics of social media and email marketing down, then it’s time to take your marketing efforts to the next level. Members of the online small business community have honed their expertise in these various areas over the years. And now...
