by PawnMaster | Nov 26, 2018 | Holiday Season, Holidays
Americans are set to spend big this holiday season. In fact, numbers from Adobe Analytics report the online spend alone will reach $124.1 billion to overshadow brick and mortar sales. What’s more, Deloitte reports that people will spend $525 on gifts representing a...
by PawnMaster | Nov 21, 2018 | Holiday Selling, Holidays, strategy
In my previous life as a small business owner, this was always the time of year when I was head’s down looking to crank out sales. Having a multiple store chain and selling straight retail, the holidays was where I made my mark. At the time, I didn’t...
by PawnMaster | Nov 2, 2018 | Holiday Season, Holiday Selling, Holidays
The holiday outlook for retailers is merry and bright: The National Retail Federation expects holiday retail sales in November and December to increase between 4.3% and 4.8% over 2017, while Deloitte predicts growth of 5% to 5.6% compared to last year. What’s more,...
by PawnMaster | Dec 8, 2017 | Holiday Season, Holidays, Human Interest, In The News, Small Business, small business marketing
Sometimes the best way to draw shoppers in can be with the simplest events or decorations. Your holiday ideas don’t have to cost a lot of money to build store traffic. Here are a few ideas to gain a little extra foot traffic
