by PawnMaster | Nov 21, 2018 | Holiday Selling, Holidays, strategy
In my previous life as a small business owner, this was always the time of year when I was head’s down looking to crank out sales. Having a multiple store chain and selling straight retail, the holidays was where I made my mark. At the time, I didn’t...
by PawnMaster | Nov 2, 2018 | Holiday Season, Holiday Selling, Holidays
The holiday outlook for retailers is merry and bright: The National Retail Federation expects holiday retail sales in November and December to increase between 4.3% and 4.8% over 2017, while Deloitte predicts growth of 5% to 5.6% compared to last year. What’s more,...
by PawnMaster | Oct 23, 2017 | Black Friday, Holiday Season, Holiday Selling, Holiday Selling Guidelines, retail holidays
Each retail holiday has a different sales focal point from the others. As every business is vying for the sale of the season, they are kicking off earlier and running sales longer (called the Christmas Creep), sometimes up to 3 days before the actual sale day and a...
