by PawnMaster | Jun 24, 2019 | Advertising
A number of small businesses still aren’t spending enough advertising cash to get good results although they know they should. One of the reasons is a limited budget, but did you know that there are some solid cheap advertising ideas out there that are more effective...
by PawnMaster | Apr 16, 2018 | Advertising, Marketing
Advertising is all about getting your message across and making it memorable. You’ve heard the messages, you know the taglines – Maybe she’s born with it. Taste the rainbow. Just do it. Where’s the beef? We’ve all seen cavemen, frogs, and pink rabbits hawking...
by PawnMaster | Feb 26, 2018 | Advertising, Amazon, ebay, ecommerce, Online Marketing, Online Selling
With more and more people window shopping on a small screen, contributor Wesley Young shares six ways to use online tactics to drive customers to an offline store.
by PawnMaster | Dec 19, 2017 | Advertising, FaceBook, FaceBook ads
Even with all our technology, we still prefer solutions that have a human touch. That’s why we use Siri on iPhone, voice assistants like Alexa or Google Home, and chatbots. We like to feel like we are interacting with someone real. In turn, this sentiment has started...
by PawnMaster | Sep 20, 2017 | Advertising, Employee, Helpful Hints, Industry
There’s an old adage about advertising that I still remember to this day: Probably half of the advertising dollars you spend are wasted…and you don’t know which half it is. So instead of frustrating myself more, I stopped advertising and focused on my employees....
